I used to play a game to myself while travelling around the city in a tram or bus. The game was to count the amount of men and the amount of women with obvious forward head posture. A year or two ago it was about 50% of men and maybe 20% of women, possibly because of the popularity of yoga among women. These days I have stopped playing this game as the numbers have reached almost 100% for men and about 90% for women. The game is no fun anymore. Instead I watch people occasionally stretching due to neck and shoulder pain, they stretch into the deformation, making it worse but temporarily relieving the pain. They stretch the neck forward, round the shoulders and upper back more and bend the lower back (concave or lordosis).
I should have become a chiropractor. That is a business with a future.
I even have seen online adverts for a ‘neck hammock’ to stretch a painful neck (in the wrong direction) and online adverts for a stretchy contraption which supposedly pulls your shoulders back into good posture, to be worn under your clothes. I see often advertising posters, pushing painkilling creams for back and neck pain.
This is going to be big business. Sell people expensive mobile devices which destroy their posture, then sell them treatments for bad posture. That is the nature of capitalism. People are consumers. Consumers are people.
Liam Mor's Blog